We're a marketing think tank,

and we use science to help you craft better marketing.

Our latest research-backed marketing techniques:

We've got 50 million reasons you should start using marketing science inside your business

Vivid Labs has used cutting-edge neuroscience to unlock over $50,000,000 in recurring annual income for our clients over the last nine years.


Marketing Scientist Workshop

The Marketing Scientist Workshop is designed to teach you how to build a more resilient and data-driven marketing operation with Vivid Operating System. You’ll  discover simple methods of launching smarter split tests, leveraging neuromarketing, documenting your CRM setup, and more:

  • Learn how to quickly analyze & diagnose bottlenecks in your funnel with the Funnel Grid
  • Use the NeuroTactic Library to find creative, research-backed split testing strategies
  • Build a Marketing Asset Database to keep your logos, links, pages, and campaigns all organized


Our Mission Is To Increase The Transparency And Ease Of Marketing

According to Econsultancy, less than a third of companies are satisfied with their marketing performance.

I think that number is too high. Entrepreneurs and professional marketers alike are overwhelmed by marketing solutions and underwhelmed by results—across the board. 

I promise you: there is a better way.

Dan Russell

Founder & Chief Strategist

John Beauprez

Proven Expertise

“I’ve worked with several digital marketing firms before, and can confidently say that Dan/Vivid is the most professional, knowledgeable, and versatile that I’ve encountered by a wide margin. I was impressed how quickly Dan not only pinpointed the challenges I was facing in my business but also grasped a fundamental understanding of my (very unique) industry as a whole.”

John Beauprez – CLC Poker


“Vivid Labs has been unbelievably helpful! We’ve seen our webinar leads increase ten-fold, received more registrations for our events, and launched more successful campaigns. Our CEO is thrilled with the results. They make my job so much easier and I CANNOT function without them”


Our founder's blog is the place to stay on top of things

Dan is posting regularly on his personal blog, usually surrounding up-and-coming trends that will eventually land themselves in Vivid Labs training. 

The Soul Of Marketing

At its very center, the act of marketing is innately human. It’s connection—relationships. But it’s easy to lose sight of

The Importance Of A Good Product

No amount of marketing will fix a bad offer—in fact, it will make it worse for the business. Marketing is an amplifier for what’s already there. It will highlight the strengths AND the weaknesses of the product.

The Cost Of Marketing Innovation

The education and enforcement of best practices are being outpaced by micro-niches and innovation in the marketing industry, and the

Marketers ruin everything

Before I started my business, I bought a copywriting course called Autoresponder Madness from a guy named Andre Chaperon. He

Illusory truth

In 1977, a group of researchers began to run an interesting experiment. They believed that if a false statement was


I recently began chatting with friends and colleagues who aren’t in the marketing industry to ask them a simple question: